“Grocery retailing is evolving; inflation is causing consumers to change behaviours, online channels offer new ways of shopping and competition is tightening.
Yet, the fundamentals of the industry are consistent. Value, quality, convenience and in-person shopping remain paramount. For as dynamic as this industry can be, consumers ultimately want consistency and predictability.”
– Scott Stewart, Associate Director, Lifestyles & Retail
This Report will look at the following areas:
- How often Canadians shop for groceries and what channels they use.
- What shoppers consider when choosing a grocery store.
- How Canadians are most likely to respond to rising prices in grocery stores.
- Grocery shopping behaviours at non-traditional grocery retailers.
- How consumers think about different grocery categories, including the importance of local sourcing and name brands.
- Analysis of what role local sourcing can play in grocery stores’ produce sections.